The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue This instant

I've probably read a dozen social media marketing books over the past year. Shama's far and away offers the most useful material. I now have tangible next-steps for how to plus up my social media efforts. Just not a theoretical understanding of what needs to happen. In fact, I've been spending the last few days updating my Facebook, Twitter and LinkedIn profiles and methodologies just based on her high-level strategies. Haven't even started digging deep yet.

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